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S4 | Monday, March 30, 2015 | Alternative Dispute Resolution
| nylj.com





Realistic Approach
Take a Then the next question is what the odds 

are that a judge or jury will find liability. Law- 
yers are fortunate in this day and age that 
they need not rely just on their intuition in To Settlement Strategy
addressing questions like this. One of the best 
tools available is jury focus group work. By 
testing a case with a pool of people that mir- 
rors the actual jury pool, one can evaluate 
how certain business practices will be viewed And Mediation
by the judge or jury. It may well prove to 

be the case that certain practices that have 
been regarded as standard in the industry and 
acceptable may not be viewed the same way 
by those who are not steeped in the affairs of Maximize your chances for an acceptable agreement.
the business. If a case is large enough, it may 
well be that individual witnesses’ testimony 
can be evaluated by the jury focus group or 
even that a full mock trial or mock arbitration 
can and should be held.

The result of these exercises is to pro- 
duce a number, albeit one that necessarily 
is imprecise. In considering what that num- 
ber means for the purpose of negotiating a 
settlement, the focus should not be on what 
a great or good settlement would be. After 
all, great or even good settlements rarely 
take place. Rather, at the end of the day, 

the focus has to be on what is the lowest 
figure one would accept as the plaintiff or 
the highest amount one would pay as the 
defendant. Clients should ask their lawyers 
what number they would recommend to 
accept as “barely tolerable” rather than 
going to litigation with all the attendant 
risk and expense. The concept of “barely 
tolerable” is important because at the end 

of the day, particularly if there are skilled 
negotiators on either side, sometimes that 
is all that can be achieved in a settlement. 
Putting the question in just that way makes CK
people face and make tough choices. The STO
participants in mediation often need to be BIG
told explicitly to abandon their initial goal 
of achieving a settlement that is a home 
run because those are rarely achievable

Lawyers have the obligation to raise 
the topic of settlement. They need to 
take the risk that the clients will regard 
them as “weak” if they raise the subject. 
Furthermore, the decision-making pro- 
cess on settlement has to be moved from 
those whose conduct is at issue to those 
who bear the economic consequences of 

a win or loss. Frequently, the people who 
are involved cannot step back and work 
through the problem objectively. This is 
totally understandable, but can be a real 
obstacle to settlement. When the plaintiff 
is an individual, this issue rears its head be achieved. Finally, the article will address of an objective assessment really does not 
throughout the life of a case. Sometimes, the By mark E. SEgall
the utility of a mediator’s proposal in helping necessarily change more than at the margin 
spouse or significant other of an individual the parties conclude an agreement.
as the case proceeds. That explains why so 
plaintiff can be a useful sounding board if A s is well-known, almost all civil litigation many companies have adopted formal early 

the plaintiff allows them to be part of the is resolved by settlement rather than The Evaluation of Risk
case assessment programs as part of their 
process.
by trial. nonetheless, far too many cli-
standard operating procedure. But, even 
If the client is a business with a full liti- ents and law firms litigate cases in a manner The most fundamental thing that law- assuming an early case assessment is made, 
gation portfolio, this process needs to be that makes settlement far more difficult and yers must do from the moment litigation this same analysis must be done again and 
undertaken with respect to every case of expensive than it should be. This article will becomes a possibility is to assume owner- again at periodic intervals throughout the 
significance. Otherwise, one can have no explore how parties should evaluate litiga- ship of the litigation opportunity or risk. life of a dispute. If discovery has produced 
confidence in the level of litigation reserves tion opportunity and risk, and how media- Lawyers have an obligation to evaluate some bad results or the judge has issued a 
that have been established for the portfolio tion should be conducted to maximize the constantly the risk or reward (depending ruling that probably will affect the ruling 
as a whole. Similarly, this form of rigorous 
chances that an acceptable settlement will
on whether the client is the plaintiff or the adversely, that needs to be factored into a 
case-by-case analysis is what enables heads defendant) and figure out the settlement new analysis.
of litigation at major companies to be com- and litigation strategy. In virtually every In making this assessment, it is crucial to 
fortable with the representations they are mark E. SEgall, former head of litigation for JPM- case, an early case assessment is in order. focus on what reasonable best- or worst-case 
making internally, to their outside auditors, organ Chase & Co., is a mediator and arbitrator with It is remarkable, but not surprising, that in damages are. If there are a range of possible 
and ultimately to the investing public.
JAMS.
a very high percentage of cases the result
damages, then those should be assessed as well.




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